80-20 Affiliate Guide!
Affiliate QUICK-START Manual!

5 Pillar 80-20 Affiliate Guide "affiliate program guide" was designed to be used with the,

5 Pillar Affiliate Program.

"just click to join free".

How-ever, the steps may be applied to other affiliate programs.

Get 80% of the reward with 20% of the effort.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide" is the 5 Pillar guide to the very best traffic-building, business-growing ideas and strategies for PRE-selling SiteSell Products.

Use this guide to QUICK-START and CHERRY-PICK your way to success.

MYSS is now FREE

Now, if you're really chomping at the bit to get going, jumpdirectly to the top 10 power strategies that are outlined inPart III. Pick one or two and do them -- that'll give you afast sense of accomplishment!

Then come back and read the whole 80-20 Affiliate Guide at your leisure.


Parts I and II do help you... in a deeper kind of way.Consider them to be long-term investments in your business.

5 Pillar 80-20 Affiliate Guide "affiliate program guide"
First things first...
You should read this on PRINTED paper, with highlight markeror pen in hand, beverage of choice nearby, seatedcomfortably AWAY from your computer.

This is a printable page,just hit your print button on your browser.

INTRODUCTION to the Affiliate Guide!

What's the single most important point to remember tosucceed at the 5 Pillar Program?

Tough, but important, question! If I had to boil it alldown to a single statement, it would be this...

Your "Most Wanted Response" as a 5 Pillar Affiliate is toget visitors to "click through" your RR URL to the Sitesell or any merchant you are representing.

YOUR job is to PREsell to get the click. It's the Sitesell, the merchants job to close the sale. We should not do each others job.

The GOOD news is that your job is not that hard to do... ifyou know HOW to do it.
The BAD news is that you're in a race... a race against time. It won't always be so easy,
so...

It's... ON YOUR MARK! GET SET! GO!

Note the order... It's not "GO! GET SET! ON YOUR MARK!"And there's a great reason for that... The time you spend onthe first two "prep steps," although not very long, willrepay you many times later... when you GO!

80-20 Affiliate Guide

80-20 Affiliate Guide "affiliate program guide" PART I
ON YOUR MARK!

Let's get oriented. This section settles "big picture"issues... you, your SiteSell products, your targetcustomers, and the 5 Pillar Info-Directory. Never losesight of the big picture, or your day-to-day actions willlose focus and a coherent direction.

It looks like a quick read, but do spend some time to thinkthis through. Here we go...

5 Pillar 80-20 Affiliate Guide! "affiliate program guide"
STEP ONE

Relax... This Can be Done... And it Works!

I received a message that echoes the sentiments ofmany new affiliates...

"I am fairly new to all of this. I am feeling reallyoverwhelmed at this point but I am determined to beproductive on the web. I recently joined the 5 PillarAffiliate Program and am feeling very guilty about not doing anything about it. But...

My problem is I just don't know where to start!"

Phew! It's hard to do anything if you're feelingoverwhelmed and unsure. So, this is where we start. Rightthere in the pit of the stomach. No point talking abouttarget groups or traffic-building or conversion rates untilyou feel that you are "in control".

The following helps to get over this hurdle PERFECTLY...

1) You probably suffer from information overload, withlittle bits and pieces that just don't seem to connect.Absolutely normal. It happens to everyone trying to getstarted on the Web. Everyone, that is, who is serious aboutsucceeding.

The solution is simple. Don't worry about the ton of stuffyou don't know. Get started -- work with what you feelcomfortable doing, and let the rest go hang.

2) You probably also suffer from a grand overdose ofcontradiction by a variety of "gurus." Everybody on the Webhas opinions, and the differences are great in some cases.

If you haven't done so already, get a copy of "Make YourSite Sell." Don't try to read the whole thing. Use it as areference. Every time you are confused about something,check to see what Ken says about it.

Everything you need to know for at least the first year or two is in MYSS!. It's a complete reference, the very best available.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide"

3) Did I say "Just get started?" Right.

Now Free!
Make Your Site Sell!

TOP affiliate guide,

5 Pillar 80-20 Affiliate Guide! "affiliate program guide"
STEP TWO

Know Yourself

OK. You're a 5P Club member. Now it's time to really stopand ask yourself ...

"What's in it for me?"

Your honest response gives focus to your affiliate business.
Do you want to make $100 per month?... $500?... $1500?...$5000? What level of second income are you shooting for? Orare you planning for this to become your primary income?

Second question...

"How many hours per day do I want to work at the 5 Pillars?"

One hour? Two? Eight?

Now compare your two answers. Make sure they are in syncwith each other, because...

The amount of time and energy that you put into the 5 PillarProgram business will determine what kind of commissioncheque you receive in the mail.

Keep your income goals consistent with your time commitment.That way, you'll always be happy with your results.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide"
STEP THREE

Know Your SiteSell Products

This step is really the cornerstone for all you do from nowon. And it's profound in its simplicity...

Know your SiteSell products. It's the only way to selleffectively. That's why we set up "The 5 Pillar DiscountDirectory"...Unfortunatlly You have to be in your 5PP Center to use it.

5PP Club Entrence!

In order to deliver the right editorial content, not asales pitch, you need to know the product that you arerecommending. You can then present the benefits to thecustomer in the form of an honest endorsement.

Knowing your products is the only way to know your customer,which is the next step. Because if you don't understandwhat each product delivers, you won't be able to...

1) Transmit the benefits in technicolor.

2) Find new target groups who would love the product.

Go to the corporate Home Page and read the quick summary about each new SiteSell product now.
Ecommerce for the Rest of Us! click here!

Later, in PART II ("GET SET!"), we'll review TOCs and deepenyour knowledge of each product. Then, in STEP III ("GO!"),we'll review how to PREsell each product.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide"
STEP FOUR

Know Your Customer

Put lots of energy and time into your "copy". Yourrelationship with a potential customer depends on yourwords. That means you have to "know" your customer as wellas your product.

Who is your customer? Age range? Sex? Working or not?Goals? Major benefits to be derived from EACH SiteSell.comproduct. For each product, ask yourself how to make itreally RELEVANT for your target market. Now...

Jot down a descriptive thumbnail sketch of "this person."
Really, do this...

____________________________________________________________

____________________________________________________________

____________________________________________________________

____________________________________________________________

____________________________________________________________

____________________________________________________________

Wait! Stop!

Don't just read this and continue.
Go back and fill in the information. It's your first test... many people just *READ* stuff like this.

The "big picture" view of your business is critical forbuilding the right kind of traffic and getting that "clickthrough" to your RR URL.

Sketching out your typical customer will fix the wants andneeds of this person firmly in your brain.

Once you've finished, ask yourself this question...

"Who else would be interested in SiteSell.com products?"
Forexample, the "work at home" market would find MYKS! intensely interesting and it has not been well penetrated yetby the 5P Program. Same with the "retired, over 65" market (coming on the Net in ever increasing numbers and looking to supplement income).

Once you identify a new target market, turn this paper overand thumbnail that "typical customer," too.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide"
STEP FIVE

The 5P Info-Directory
Commission Schedule, Important URLs

Since you'll be using the URLs over and over, create a folder for your 5 Pillar Business in your Bookmarks or Favorites section of your browser.

After joining the 5 Pillar Affiliate Program!

Log-in to the Club with your username and password. Explore until you are "comfortable" with the Club.
Key sections are...

o 5 Pillar Affiliate back issues -- no need to read these now. This Guide saves you all that time!

o Accounting -- comprehensive stats and accounting. Also Archives for all past checks, including full stats supporting those checks. And don't miss the Team Details/Mailout section.

o Marketing -- explore and review all the tools and graphics available for you. Understand how the Build It! tools work.

o Downloading -- download the 5P Manual, Link Tracker, 2 Free Chapters of MYSS!,there are other downloads as well.

o Modifications -- change your contact info.

Change any personal affiliate information details(examples, e-mail addresses, frequency of mailouts) at theModification Page. Due to security, please make all changesyourself at the Modifications Page of the club.
Do not ask support staff to do this.

2. Discount Directory, remember,you must be a Club Member to use this link.

Order SiteSell products here to get your affiliate discount.

3.Read the 5 Pillar Affiliate Program Acceptable Use Policy and "What Happens if We Receive a Spam Complaint" carefully. 5 Pillar Affiliate Program Acceptable Use Policy

What Happens if We Receive a Spam Complaint

Know the guide-lines. SiteSell terminates affiliates from their 5Pillar Program in cases of documented spam.

And know your RR URL...

This writes YOUR cookie onto the visitor and re-redirectsthe visitor to the SiteSell.com site. From that point on,if that person ever buys, you receive the commission.

Note!
All your RR URL... are posted in theSiteSell Promotion Center!end

(YOUR_RR_WORD is the word you choose when you registered)

If you find this at all confusing, just log-in to the 5PClub.
QUICK JUMP to Build It! (regular Build It!, not Pageor Site Build It!) to build yourself a snippet of html code(or text) with the correct RR URL. This way, you don't haveto figure it out -- Build It! will do it for you.

Note!
Always test before putting up a Web page, or sending out ane-mail, with your RR URL. Nothing worse than losingdeserved traffic due to a typo.end

5 Pillar 80-20 Affiliate Guide! "affiliate program guide"
STEP SIX

Keep Your Eyes Peeled (and Your Ears Open!)

Each day, no matter what you're doing... as you read on oroff the computer, hear something on the radio, see a new wayto advertise at a mall, experience a new development at work,listen to your child explain "what happened at schooltoday," ask yourself this simple question...

"How can I use this to promote my 5 Pillar business?"

Each day, no matter what you do, hear, read, see, orexperience.. think about how it can be used in your 5Pbusiness. Does it give you an idea for a new market? A newpromotional technique? An article for your e-zine?

Opportunity knocks every day on the Net. Before you openthe door, you have to hear the knock!

Basically, it's a matter of keeping your antennae up.Recognize the potential of every action in your quest forsuccess.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide"
Step SEVEN

We're in This Together!

You,me and SiteSell have the same goals... to build a huge base ofsatisfied,lifetime customers by OVERdelivering on value.
We are partners-in-sales.

SiteSell has two major responsibilities to you... to provide youwith...

a) education and training -- solid, original info that helpsyou accomplish your goals.

b) traffic-building tools -- original ways to get visitorsto your RR URL.

Start your 5 Pillar Affiliate business and know that thesupport is there. It's just a matter of keeping your eyesand ears open to new opportunities.

If you do it, success "will" come. Remember that final message in this "orienting" PART I... ON YOUR MARK!

Time to take GET SET...

TOP affiliate guide,

GET SET!

Orientation complete? Great! Now let's get READY.
Let's (DO) the various preparatory steps so that you are firmly plugged in.

The big picture of PART I gave you a solid framework withinwhich to work. PART II loads you up with the necessary infoand tools...

5 Pillar 80-20 Affiliate Guide! "affiliate program guide"
STEP ONE

The #1 Strategy... Convert by PRE-selling

Think about how you are going to REACH, TALK TO, and REFERvisitors to your RR URL -- how you are going to convert avisitor into a customer.

NOW FREE!
MYCPS! is your best bet to do this.

Put yourself in your customer's BRAIN which is asking"What's in it for me?" (ie., the benefits). You have toanswer the question effectively by what you write (ie., goodeditorial content).

PRE-selling is finding your target group, deliveringvaluable, appropriate editorial content, and recommendingvisitors to your RR URL *AFTER* they have come to respectand like you.

You send visitors to the SiteSell.com site in an open-to-buyframe of mind. SiteSell will close the sale.

Bottom line to remember... DON'T SELL. The SiteSell.com site does that. Instead, PRE-sell, so your customer arrives at sitesell.com receptive and ready to buy.

Think "process." Let the sitesell.com site work FOR YOU andget the sale.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide"
STEP TWO

Checklist... Know Yourself, Your Products, Your Target.

_____ Know Yourself

_____ Know Your Products

_____ Know Your Target.

Check each one if you are convinced that you REALLY knowthese three critical ingredients for your success. Ifyou're not sure, re-do STEPS TWO, THREE, and FOUR of PART Iabove.

I can't emphasize enough how important this is. It's thefoundation for a coherent set of actions that succeed.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide"
STEP THREE

Build Traffic

Here's the basic process... Create content that ends with alink that goes to your RR URL. The content may bebrilliant, but what if no one reads it? Or what if thewrong people read it, people with no interest in yourmessage?

So...

Attract visitors to your RR URL that are open-minded,genuinely in search of ways to succeed on the Net, and whodo not mind paying for good information. A great conversionrate is guaranteed with these types of visitors.

Building traffic can happen offline or online. Both requiresome up front planning/research and on-going attention.

Be creative. Find a niche. Identify a new benefit. Think"outside" the box. The Net is huge and so is the potential.Figure out all the ways that a prospective buyer could findyou. (More strategy details later.)

Make a conscious effort to build traffic each day. In a fewmonths, it will add up to a noticeable increase.

Picture this... you put up one, just one, keyword-focusedgateway page each day. At the end of the year, you have 365gateway pages. 365 ways for targeted surfers to find you, read your content and click on your link.

Get the click. Lots of them. By building traffic.

Note!
Don't have a site? Don't know html? Don't know how to make Search Engines LOVE your pages. Have no fear...

Site Build It! is here! (More info below in the Guide.)end

And now...

Some hard-core preparatory steps. These steps cherry-pickthe most important "things to do" -- they are the "cream ofthe cream"...

5 Pillar 80-20 Affiliate Guide "affiliate program guide"
STEP FOUR

Print out the 5 Pillar Manual.

Allan Gardyne called the 5P Manual "the best on the Net atany price... and it's free!" Read it, and underline theparts that are relevant to your business RIGHT NOW.

If you have not yet done so, download the 5P Manual at...

https://secure.sitesell.com/5pillarclub/
(Take QUICK JUMP pull-down menu to "Downloading Home Page")

Use a highlighter to underline the strategies that you can*DO* right away. After you finish reading, sort them in order of income potential.

Note!
Remember to come back to the Manual each time SiteSell launches anew product. Use it to refresh and ignite new ideas.end

5 Pillar 80-20 Affiliate Guide "affiliate program guide"
STEP FIVE

Download the Masters Courses.

These free courses offer superb information.

The Affiliate Masters Course is ESPECIALLY important -- itwill be most helpful to grow your affiliate business (anyprogram, not just the 5 Pillar Program).

Use this link to receive it,and all the other Master Courses.

You will also find;Make Your Price Sell!,The Masters Course
Make Your Net Auction Sell!,The Masters
Course The Service Sellers Masters Course
The Webmasters BUSINESS Masters Course
The Site Build It! Action Guide
Getting Started Action Guide
WAHM Master Cource

These courses are far more than just great information foryou to READ for your own information. They are powerfulviral tools, for you to USE to generate SALES... and to generate increased traffic due to their viral nature.

Example;
The Affiliate Masters Course will help you build your Teamof 2nd-tier affiliates by encouraging sign ups for the program.

The InfoProduct Masters Course will help you PREsell MYKS!.

The Pricing Masters Course will help you PREsell MYPS!.

In just a bit, I'll show you how to offer this powerful,viral, PREselling tool to your audience. For now, downloadand read them so you know the information. After all, whenyou use this strategy, you should know what your audience is reading.

Take the Affiliate Course to heart -- it will prove to be aninvaluable boost to your overall affiliate business. And theother two will give you some excellent ideas for topics topromote these products.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide"
STEP SIX

Review the Tables of Contents of the Books

The Table of Contents of each SiteSell book outlines whatthat book covers. Each title is written as abenefit-focused headline. They'll give you great ideas forarticles, reviews, and other content for you to create.

If you have not yet done so, print out these Tables of Contents...

Make Your Knowledge Sell! (MYKS!)
http://myks.sitesell.com/myks-toc.htmls

Visit the Downloading Home Page in the 5P Club. Log-in to...
5 Pillar Club! then visit the The 5 Pillar Discount Directory...
Remember you must be a 5 Pillar Affiliate to get the discounts.

If you are not yet a 5 P affiliate, you can download all free ebooks and moduales here.

As you do your review, underline the topics that would beof interest to your audience. Use these as the seeds forreviews, articles, site content, etc.

Later, when you're ready to create content, read the actualpart of the book that "belongs" to that Table of Content.Then write, always remembering what benefits you aredelivering. Close with a context-sensitive text link that"gets the click" to your RR URL.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide"
STEP SEVEN

NEW! all e-zines can be found in the new rss page called simply The BLOG! Subscribe to the Three E-zines

To stay up-to-date on all SiteSell articles, subscribe toour three e-zines...

a) SITE-SELL!, our free subscription e-zine.

b) The 5 Pillar Affiliate Report (You already subscribe to this, automatically!)

c) Sales from the EDGE Everyone who owns at least one SiteSell product receives this e-zine. So you receive this, too.
SBI_Articles

TOP affiliate guide,

5 Pillar 80-20 Affiliate Guide! "affiliate program guide"
STEP EIGHT

Back Issues of the 5 Pillar Affiliate Reports

There's a treasure trove of information in the back issuesof the 5 Reports. But don't bother reading them now. It'sall summarized in this Guide.

Later, if/when you want more info on any particular topic you'll be able to find the exact articles about any important topic previouslycovered in the 5P Reports.

So there's no need at all to read the back issues from topto bottom. Just start with this 80-20 Guide. When you reachthe Strategies section (below), you may want more detailedinfo on one that really strikes you. Look that topic up inthe Back Issues, using the "Info-At-Your-Fingertips" feature.

Log-in to the Club...

Then choose "5 Pillar Affiliate Reports Back Issues" in theQUICK JUMP drop-down menu.

Feeling "ON YOUR MARK"? SET to get on with business? Great!Let's GO... action strategies that will build your business in a hurry.

I have not listed the following strategies in any specificorder in terms of importance. They all, however, meet the key criteria...

Easy to do, and proven to be successful.

Read and use the ones that make sense to you. Remember...

The important thing is to get started.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide" PART III.
GO!

5 Pillar 80-20 Affiliate Guide! "affiliate program guide" STRATEGY #1

Use Your Life Experience

Think about the people you know who are involved or areinterested in e-commerce... or are ABOUT TO BECOMEinterested... or who COULD become interested. Let them knowwhat you are doing and why it would benefit them...

Explain how and why your contacts will BENEFIT... and saleswill be yours. Answer "what's in it" for them.

5 Pillar 80-20 Affiliate Guide "affiliate program guide"
Action Steps

1) Build a personal list of clients, contacts,friends/family.

2) Develop a benefit-oriented e-mail template (directed atyour chosen sitesell product).

3) Send out a few each day, personalizing the e-mailaccordingly.

4) Include some old-fashioned "word-of-mouth" to thisstrategy. Excitement is contagious. Share it.

Focus a mailing to a whole bunch of your contacts at one time,asking them to buy all on the same day. This gets you intothe President's #1 Club, which has some wonderful perks. Afew affiliates have now used this, with brilliant results!
(remember NO spamming)

SBI! owner have their own mail room and mail out manager.This MailOut Manager page is where you handle all your needs related to mass-mailing, everything from sending an e-zine to an E-mail Address List, to adding a group of people to a list, to getting stats and a variety of administrative functions.

All SBI! owners can e-mail to one opt-in list.
This list is composed of people who subscribe from your SBI! site.

Store owners can e-mail to a second opt-in list, composed of their customers (people who have bought from their store).

Your MailOut package includes the ability to send 5,000 e-mails per month. If you do not use them in one month, that amount can be carried over and added to the next month's 5,000 (to a maximum of 55,000).

5 Pillar 80-20 Affiliate Guide! "affiliate program guide" STRATEGY #2

Build Keyword-Focused Content Pages... Use Page Build It! and *NOW*...

Site Build It!

No matter who you are, or what your html and Search Engineskills are, you can build YOUR OWN traffic-building site byusing Site Build It! Includes your own domain name ande-mail address.
Now with Span'n Virus Blast ItUnlimited E-mail Account (create,edit and delete accounts capabilities)Whitelisting manager (add, remove)

Traffic is the lifeblood of any affiliate business.Visitors, targeted high-potential customers, must be able tofind your content... content that ends in a link to your RR URL.

To be "found" by targeted visitors, the Search Engines mustrank your Web content highly for your keywords -- in otherwords, your "perfect headline and description" must appearon the first page of a search engine's search results.

So... create original, high-value Keyword-Focused ContentPages.

The Affiliate Masters Course (newly updated in June/05) shows you how to develop themes and topics for keyword-focused content pages.

And...

Page Build It! (in the 5 Pillar Club) is your own PERSONALgateway-building tool. If you have not looked at Page BuildIt! for a while, log-in and check it out... Click on thelink for each section (ex., Title, META, Opening Paragraph,etc.) --> the online help tells you EXACTLY how to build aSearch-Engine-Loving page!

The Page Build It! page is automatically created on theMYSS.NET domain, and is added at the top of a long list oflinks on the MYSS.NET Home Page. This worked for a while,but has faded lately -- just too many pages.

If you have not yet investigated Page Build It!, please doso. Make a page -- it's free and it will give you a goodidea of how Site Build It! (discussed next) works.
Get the hang of it -- it's easy.

Now we've gone way past Page Build It! with Site Build It!
Here are Site Build It!'s advantages...

1) Your own domain AND Web site!

2) Since the site has a single theme and since it's not"another free site," the entire site will score far better at the Search Engines. (There are zillions andzillions of free sites nowadays.)

3) As stated above the e-mail room is included.

4) Site Build It!'s online help empowers you to createpowerful traffic-building pages.

5) All you need to know is already in your brain. No html,ftp, etc. necessary.

6) If you know just a little bit of html (how to copy andpaste your URL from any other affiliate program), you canALSO use it for any of your other affiliate programs, too!

Just follow the Affiliate Masters Course and use SiteBuild It! to build your own traffic-building site, just likeyou would use Page Build It! with MYSS.NET... except it willbe ALL YOURS!

This link will do two thing; 1/show you what SBI! offers at one low price.2/how it compares to other major programs Major hosting solutions. SBI! Compare

5 Pillar 80-20 Affiliate Guide "affiliate program guide"
Action Steps

By now, you should have "graduated" from the AffiliateMasters Course. So you should have developed a good list ofkeywords to promote MYSS!, MYCPS!, MYKS!, MYWS!, MYNAS and MYPS!.

We even have a free tool called Search It!
The only ecommerce-related search resource you will ever need. brainstorming and competitive research, domain naming, evenlegalities), add new ideas to an existing business (ex.,develop PREselling content, add monetization avenues,research keywords and sites to the nth degree, find newinformation and resources that you didn't even know existed,probe your competition, etc...

Now that you have that list of keywords (that people searchfor!), here's what affiliates have been doing up to now.
Follow along to understand how simple this is...

1) Log-in to the 5P Club.

2) Click and hold on "QUICK JUMP" drop-down menu. SelectPage Build-it.

3) Build at least one Keyword-Focused Content Page per day.Follow the instructions -- remember, use the online help.Use Page Build It!, and its invaluable online help, to builda page that not only delivers good content but also (SCORESWELL) at the Search Engines. It's a terrific way to buildSearch-Engine-Loving pages that build traffic and sales.

4) Special twist for those who already have their own site with their own domain...

Build a page by using Page Build It!. Then get the sourcecode for it (VIEW) SOURCE on your browser. Copy that htmlinto a blank text file and save it as an html document. Thenupload that html document to your own Web site. Submit toall the major engines and you're done!

But what if you (DON'T) have a site?

OR

What if you don't want to put your Page Build It! pages onyour current domain?

OR

What if you want to create a special site dedicated to atopic of one of the SiteSell products, for example pricing?

Sure, you can leave the pages up at MYSS.NET, but this hasbecome so popular that the spiders don't do a great job withMYSS.NET any more (ah, for the good old days!). And...

Free sites don't get treated with much respect by the SearchEngine spiders, and *BELOW-ZERO* respect by the directorieslike Yahoo!.

Even on the Net, there's no such thing as "truly free."Think about it... a company has to make money to survive.One way or another, hidden or not, it costs you. But thelow credibility of free sites costs you way, way too much...

Your time. If engines don't spider you, or if customersdon't respect it, or if advertising lures your customersaway and hurts the sales-effectiveness of your site...

You're wasting your time. And that's way more valuable thanthen low fees to host your own site.

So you need your own site. But a simple, stripped down kindof site. Easy to build. No maintenance. Powerfultraffic-builder and customer-converter. Low cost, but hasall the credibility of a full site with your own domain.

5 Pillar 80-20 Affiliate Guide "affiliate program guide"
The solution?

Site Build It!.
Use Site Build It!, with YOUR OWN domain, to build your own Search-Engine-Savvy-Site.

Here's what to do...

First, if you have not done so already, download and read the Affiliate Masters Course.

Once completed, you'll understand how to get the most out of Site Build It!.

Here are the simple steps to build your owntraffic-attracting Web site. *NO* need to know any html. You don't have to be a Search Engine guru, either...

1) Brainstorm a great domain name. Use our Search It Tool!

Double-check that the domain really is available.. again, use Search It!

2) Once you've found your name, SiteSell will register it for youusing their own registrar capability that they have developed. The registration will be in YOUR name.

3) You build your site. All you need to know is already inyour brain. The online help takes you through every step of building a Web page that will score well at the major search engines.

No need to know html. No need to worry about ftp -- thisworks purely through the browser! No techie stuff at all.You don't even need to know what a META tag is -- Site BuildIt! creates these for you.

If you know just a bit of html (how to copy and paste yourURL from any other affiliate program), you can ALSO use itfor any of your other affiliate programs, too!

Just follow the Affiliate Masters Course and use SiteBuild It! to build your own traffic-building site, just likeyou would use Page Build It! with MYSS.NET... except it willbe ALL YOURS!

Since the site is all yours, you can build pages around acentral theme (say pricing, or fashion, or leprechauns, orwhatever you know a lot about). Since it's a full site inevery respect and not a free site, and since the pages allconcern a central theme, you will score much higher at theengines than with any free site.

4) With Site Build It!, you also create a simple Home Page(which, of course, you do not do with Page Build It!). TheHome Page really has only one function... to lead the SearchEngine spiders to your content pages.

The Home Page, of course, does not have to be beautiful, hardly anyone will ever see it (except the Search Enginespiders, and they don't care!). So all you have to do forthe Home Page is write a single introductory paragraph.

After that, your Home Page automatically links to all otherpages that you create. These links lead the spiders fromyour Home Page (which you submit to all major engines) tothe "Keyword Focused Content Pages" that you create. Thelittle spiders dutifully follow your "bread crumbs" and putall your traffic-building pages into their databases.

This WORKS! Just follow the advice in theAffiliate MastersCourse.

5 Pillar 80-20 Affiliate Guide "affiliate program guide"
TO SUM IT UP...

A NON-free site, with your own domain, is an outstanding wayto build credibility with the search engines... and theKEYWORD-focused content builds traffic. The QUALITY of thecontent boosts PRE-sell, which increases Conversion Rates,which means...

SALES!

Here's another way to think of it...

A keyword-focused content page is like a "landing page" thatPRE-sells and prepares visitors for the SiteSell sales page.This is where you develop an open-to-buy attitude insideyour visitor's head, based on who you are attracting andwhat benefits you are stressing.

When the visitor is pre-sold and ready, she clicks on yourRR URL... and the SALES begin!

5 Pillar 80-20 Affiliate Guide! "affiliate program guide" STRATEGY #3

Get "Out There" and Be Seen

Make it easy for your target group to find you, Web site ornot. Answer this single question and you'll do extremelywell...

"How can I get my RR URL in front of my target market'seyes?"

Get creative. One 5 Pillar Affiliate puts an MYSS! messageand his RR URL into fortune cookies. Another uses bumperstickers.

There are an almost infinite number of ways to promote yourbusiness, both online and offline...

5 Pillar 80-20 Affiliate Guide "affiliate program guide"
Action Steps

ONLINE STRATEGIES

1) Ask friends or colleagues (whose sites are geared tosmall business or Net entrepreneurs) to add a link on theirsites to your keyword-focused content page.

2) Create and use a Sig File. After your name, you add ashort pre-selling description of the product and your RRURL.

3) Write your own e-zine. Discuss new developments on theNet, tips, good books or articles, reviews about SiteSellproducts... whatever is relevant or of interest to yourtarget group. Provide a link to your RR URL in a natural, incontext, manner.

4) Participate in forums or newsgroups.

5) Bid for keywords in pay-per-click engines. This can bean extremely cost-effective way to build a big list oflifetime customers in a hurry.

6) Mine New Veins of Gold in your E-zine. Are you worriedabout "diminishing returns" with repeated exposure of thesame product to your readers? It won't happen *IF* you keepfocusing upon new benefits of that product.

For example, let's say that you repeatedly talk about howuseful Make Your Price Sell! is to determine the ideal priceof a new product. Eventually, that market (people with newproducts) stops responding. But if you now talk about howuseful it is as a feasibility study, you reach a WHOLE NEWMARKET (people considering whether they should even considerdeveloping a product or not)!

7) Paying for ads is generally not productive, with oneexception... higher priced products with high ConversionRates. Example... Make Your Knowledge Sell! has a CR ofalmost 8% and costs three times what MYSS! costs -- so ithas outstanding income potential. Taking ads in targetede-zines (ex., work at home, retired, etc.) makes a lot ofsense. And so does buying keywords in pay-per-clickengines... more than ever.

8) Be creative. Keep your eyes open. You'll come up withideas on your own that really produce results.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide"
OFFLINE STRATEGIES

1) Contact your local media outlets (newspaper, TV or radiostations). Submit ads or arrange for interviews. Make yourbusiness newsworthy. By local, I mean really local... yourvillage or community... not "The New York Times."

2) Flyers can be super-effective at trade shows, or locallyin high "eye traffic" spots (ex., local grocer). Log-in tothe 5P Club and QUICK JUMP to "Print Ads."

3) Print business cards with your RR URL on them.

4) Be creative. Keep your eyes open. You'll come up withideas on your own that really produce results.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide" STRATEGY #4

Promote SiteSell's Free Offers

Everyone loves a freebie... and we have some of the best.All are great boosters to your pre-selling efforts.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide"
Action Steps

1) Free MYSS! 2-Chapter Download

Log into the 5P Club and QUICK JUMP to the Downloading page.Download the 2 Free Chapters of MYSS!.

Now offer this Free Download from your own site. All youhave to do is change the links. IMPORTANT, SO I'LL REPEAT-- change the links, or you won't get credit for thetraffic.

It's a powerful demo, just sitting on your visitor's desktop(after downloading). When s/he reviews it and clicks toorder...

It's YOUR RR URL... and your commission!

2) Refer visitors to our SiteSell Sweepstakes...

(As always, put your word in place of YOUR_RR_WORD.)Or if you are an affiliate,use your link found in the Promotion Center.

This will write the cookie in your name and re-direct the visitor to...

For every person who enters the Sweeps (by sending e-mailsto their friends), it's YOUR *RR URL* that gets sent totheir 10 friends... and their 100 friends... and their 1,000friends... and so on... and so on.

Try it yourself. Go now (DIRECTLY) to... Sweeps

See the letter that gets sent? It has your Team Leader's RR URL in it.

Now, when you PROMOTE the Sweeps...

YOU do not enter the Sweeps. Instead, invite others to enter it.

Remember, YOU do not enter the Sweeps (unless you want to,in which case your Team Leader will get the traffic).

Instead, promote it so that others enter it.

3) Offer the Masters Courses

These courses are powerful viral tools that boost conversion rates.They are momentum-builders that PRE-sell effectively.

We write your cookie onto everyone who registers throughyou. And your RR URL appear when a "student"passes your course to a friend, it contains your RR URL!

So all those who buy during or after this course PRE-sellsare credited to you, due to the cookie!

Viral and lucrative... the best of both worlds. 5 Pillar 80-20 Affiliate Guide "affiliate program guide"
Action Steps

Go to the 5 Pillar Club and QUICK JUMP to "AutoresponderBuild It!" -- just follow the instructions from there.

4) Free SITE-SELL! e-zine

Offer a sign up for the free SITE-SELL! e-zine, directly fromyour site.

We write your cookie onto everyone who subscribes throughyou. So if they buy, even months or years later, you getthe commission!

5 Pillar 80-20 Affiliate Guide "affiliate program guide"
Action Steps

Go to the 5 Pillar Club and QUICK JUMP to "Remote SubscribeBuild It!" -- just follow the instructions from there.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide" STRATEGY #5

Put the "SiteSell.com E-zines Mini-Site" to Work for You

The "SiteSell.com E-zines Mini-Site" explains the 3 e-zinesthat we offer. It gives one (outstanding) example of each,including for the EDGE and the Affiliate Report. (Peoplenormally only get the EDGE by owning a SiteSell product, andthe Report by joining the 5 Pillar Program.)

This is a great way to promote any or all of the freeSiteSell e-zines, the 5P affiliate program, and MYSS! all atthe same time... with full credit to you, of course. Here'show to use it...

5 Pillar 80-20 Affiliate Guide "affiliate program guide"
Action Steps

1. Check out the site for yourself... SiteSell e-zines

2. Develop an article about one or all of the e-zines.Include what you feel is the #1 benefit of each. Close bylinking to the appropriate URL

3. Send your visitors to any or all of these URLS...Combining the BHH and the Sweepstakes tools into a singlearticle is a powerful way to multiply your traffic AND PRE-sell.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide" STRATEGY #6

Combine for Divine Results.

See how we combined TWO strategies (above)? Review thesimple but powerful STRATEGIES in PART 3 of the 80-20 Guide.Look for ways to combine them to MULTIPLY results.

Another example...

Let's say that you want to write a Keyword-Focused ContentPage about "e-commerce e-zines." Write a page about the beste-commerce e-zines on the Net -- use Site Build It! to doit. Then copy-and-paste this simple html at the end...

Click here for the finest trio of e-commerce e-zines.

(NOTE: Replace "YOUR_RR_WORD" with yours.)

Bingo! A powerful, editorial link to a great mini-Web site that PRE-sells for you like crazy.

Or use Autoresponder Build It! and Remote Subscribe BuildIt! to create snippets of html for the 5-day courses and aremote subscribe function for SITE-SELL!. Copy and pastethat html into a Site Build It! page.

And BINGO again!... You've got these powerful, viral toolsworking for you on your Site Build It! site.

Finally, last *AND* least...

5 Pillar 80-20 Affiliate Guide! "affiliate program guide" STRATEGY #7

Banner Ads

Yes, we offer them. But I don't recommend them. They'reeasy, so if you don't want to do any work, just log into the5P Club. QUICK JUMP to "Build It!" and generate html forone or more of the many banners that we have created foryou.

But realize this... people who click-through from a bannerad are far less likely to buy. The Conversion Rate isdismally low... almost 0% in some cases.

When you banner advertise, all you really do is give yourmerchant (not just SiteSell -- this is true for every otherprogram) some free branding. Don't do that.

Make money instead. Stick with the first 6 strategies.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide" STRATEGY #8

Coach Your Team

Found a neat strategy that really works well for you? Orfound a great little tool? Share it with your Team.

Log into the 5P Club and QUICK JUMP to "Team Details andCoaching/MailOut." Just follow the instructions to send ahelpful, encouraging e-mail to your entire Team ofaffiliates.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide" STRATEGY #9

How to Approach Each New Product

For each new product...

1) Review each new site -- read it and jot down the majorbenefits that we stress in the site. Apply them to youraudience. But remember, you are not trying to SELL. Youare PRE-selling. So the next step is important...

2) Buy the product. Read the"ReadMeFirst" document first -- you'll usually find somegood approaches in there.

3) Thumbnail-sketch potential target markets. For example,MYKS! is great for stay-at-home moms or any other SOHOtarget (ex., retired people have some excellent knowledgethat has value and are looking for extra income). MYKS! isalso all about developing PRODUCT, one of the "famous 4Ps ofMarketing" -- so would make excellent content for Webmarketers. "Pricing" is another one of the 4Ps, too!

4) Review the Table of Contents to generate great ideas forbenefit-laden content for your target market(s). Read aboutusing the TOC for creating content in PART II above.

When creating content for any new product, casually mentionMYSS! as the acknowledged BIBLE somewhere in that article. Then include your RR URL to MYSS!. This is a powerful andsubtle way to generate traffic and a high CR for Make YourSite Sell! It also gives you two chances for a sale in thesame article.

5) Scan the 5P Manual for good ideas to apply towardmarketing your new product. You don't have to do it all.Just pick one or two strategies that you had underlinedearlier as "high-potential."

6) Re-read this 80-20 Guide for good ideas. We'll update andmail out new issues periodically. So keep this printoutuntil you receive the next one.

7) Read the "New Product Launch Issue" carefully when itcomes out. It is a blueprint for how to "do it." Forexample, the MYPS! launch issue (Issue #037 - May 9) laysout exactly how to market this product. Pricing hasvirtually no competition on the Net, and is extremely usefulto serious business people. If it excites you, then youshould devour its launch issue. Log into the 5P Club andscan Issue #037 as an example of a launch issue.

When you first start the 5 Pillar Program, every SiteSellprogram is a "new" program... for you! Definitely buy andlearn MYSS!... it's the foundation and it's jammed with infothat will help you over the coming years.

For all other products, visit our corporate Home Page...

Read the summary about each listed product. Visit the sitesof the ones that excite you. Decide upon the ones that youwant to actively promote. For those products, follow theinstructions listed above in this section.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide" STRATEGY #10

META Redirects... If You Know Html

Using a META redirect on a blank html page is a little trickthat's useful if you know html. If not, don't worry aboutit.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide" Wrapup

Well, that just about does it. Everything you need tosucceed is contained in this 80-20 Guide. I'll close byrevealing Allan Gardyne's top secrets for success (Allan isconsistently at or near the top in sales every single month.)

PLEASE!... Don't tell Allan that I told you.

SECRET #1Allan reacts with amazing speed.

SECRET #2He tailors to his audience.

SECRET #3He's customer-and-long-term-focused.

SECRET #4He works like crazy.

SECRET #5He owns the products that he pre-sells.

All five are actually part of his single biggest and mostimportant secret...

He DOES.

All you have to do now is get started. Once you doSOMEthing, whatever appeals to you most, "DOING" becomeseasier and easier... and income becomes bigger and bigger.

5 Pillar 80-20 Affiliate Guide! "affiliate program guide"

The 5 Pillar Affiliate Program!

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